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The Yanos Mag > Blog > News > DJ Maphorisa Set to Launch His Own Rolling Paper Brand “Mad Money” This October
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DJ Maphorisa Set to Launch His Own Rolling Paper Brand “Mad Money” This October

Lethabo Keakestwe
Last updated: 2025/10/03 at 8:05 PM
By Lethabo Keakestwe 3 Min Read
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DJ Maphorisa, one of South Africa’s most influential music producers and hitmakers, is proving once again that he is not only about making music but also about making moves. The Amapiano giant is gearing up to launch his very own rolling paper business, aptly named Mad Money, which is officially set to drop on 10 October 2025.

Known for his ability to reinvent himself and diversify his ventures, Maphorisa is showing that his hustle extends far beyond the studio. With Mad Money, he steps into the lifestyle and accessories market, giving fans and consumers a product that is both trendy and in line with his brand image.

But this new venture is not just about rolling papers. According to teasers shared by Maphorisa, the launch will also include a range of merchandise, including stylish t-shirts, small carry bags, and sunglasses packaged as part of the Mad Money collection. This aligns with his vision of creating a lifestyle brand rather than just a product line.

DJ Maphorisa hinted at the launch on his social media, creating anticipation among fans who are eager to support his latest move. As someone who has mastered the art of not only producing hit after hit but also building a strong brand around his persona, it’s no surprise that Maphorisa is expanding into entrepreneurial waters. His “securing the bag” mentality has been evident throughout his career, whether it’s through chart-topping collaborations, international tours, or now, innovative business ventures.

The announcement has been met with excitement from his followers, with many already pledging their support ahead of the official launch date. The move also signals a growing trend among South African musicians who are leveraging their influence to build business empires outside of music.

For Maphorisa, Mad Money is not just another project—it’s a statement about ownership, creativity, and financial independence. By tapping into a lifestyle-driven market, he continues to cement his role not just as a leader in the Amapiano movement but as an entrepreneur with a vision that stretches far beyond the DJ booth.

Fans can look forward to the Mad Money brand officially rolling out on 10 October, and judging by the buzz already building, this launch is set to be another major win for Lawd Phori.

Check out the launch date HERE.

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Lethabo Keakestwe October 3, 2025 October 3, 2025
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