Maphorisa Reacts To Having 1 Million Followers On Spotify. Themba Sonnyboy Sekowe, popularly known by his stage name DJ Maphorisa, has since his introduction to the music industry blessed us with jams such as Ngud’, Midnight Starring, Suited, Particula, Ngempela, Jazabel among others.
Speaking on how he makes songs blow up, Maphorisa said he uses the power of social media. “How it usually happens is that we’ll either do an ordinary or exclusive mix, then publish it. People start paying attention to it — some music bloggers will distribute it on their blogs, websites and YouTube channels. That’s generally how our songs start growing. This usually helps us measure a track’s potential because, the truth of the matter is that, we have a lot of songs but not all of them are going to be massive hits. There’s a trend to this thing! Most songs that made it big were because someone posted a video of, either, myself or Kabza DJing or dancing to it. Social media dance challenges also help songs blow up. Lastly, a big shout out to TikTok for always putting us on!”
He has reached the 1 million milestone on music streaming platform, Spotify. He took to social media to share that he is grateful to have 1 million followers on the platform.
Speaking on what motivated him to invest in amapiano, Maphorisa said: “With my gigs, I wanted to understand people’s reactions to this new sound because amapiano was underground. What really sparked my interest in the genre was that, at the time, I was looking to get into something that originated in South Africa. Amapiano is part of kwaito and dance music. When I started working with Afrobeats, which hails from Western Africa, I felt that we didn’t have a sound that strongly represented South Africa. When I started paying close attention to amapiano, I knew that this was a sound that would take South Africa to the world. There’s a lot that you can do with amapiano — you can make it soulful, funky, dusty and hard or jazz it up.”
