Focalistic Named Among Local Artists For Reintroduction Of Coke Studio. Lethabo Sebetso, professionally known as Focalistic, is a South African rapper. Born and raised in Pretoria, Sebetso was a footballer prior to pursuing a music career as a rapper, released his debut studio album Sgubhu Ses Excellent
Last week, Coca-Cola brought in the new iteration of Coke Studio with an exclusive launch event at Joburg’s Hard Rock Café. The event included a panel discussion hosted by media personality Moozlie. Focalistic and up-and-coming duo Major Steeze also formed part of the panel discussion as they shared their excitement to be involved in the programme. Some of the artists enlisted are DJ Zinhle, Reece Madlisa and Zuma.
During the discussion, the panel spoke of how African music is the moment and the brand is looking forward to providing a platform for the continent’s talent to shine globally. The global Coke Studio programme is digital-first, always-on, and provides an opportunity for creative talents to partner, create and deliver new and exclusive creative collisions to new and existing audiences, the brand shared.
“This global creative collision was born from the philosophy that in our unique differences lies our magic – it is in the real magic of creative collaboration that we find the collision, the impact that feeds new ideas and captures new minds,” shared Coke Studio.
Coke Studio also enlisted a diverse collection of talent that includes Grammy-nominated American R&B star Ari Lennox, British singer-songwriter Griff, Turkish electro-pop producer Ekin Beril and Nigerian singer-songwriter and producer Tems.
