Focalistic, the Straata President, recently opened up about his deep-rooted passion for fashion, shedding light on the intersection between style and music in his life. Following his campaign with Adidas, the Pretoria-born artist shared insights into his connection with fashion, emphasizing its significance as a form of self-expression.
The Adidas campaign, launched in April last year, featured Focalistic paying homage to three iconic Adidas footwear styles within a South African context. This initiative aimed to celebrate the role of street culture and subcultures, seamlessly blending fashion and music in Focalistic’s unique style.
Taking to Instagram, Focalistic articulated the profound influence of fashion on his upbringing in Pretoria. He reflected on the importance of clothing as a means of self-expression in his community, where phrases like “Kota ke Kota Charle” and “Full Sette Lepara” resonated deeply. Focalistic expressed gratitude for the ability to translate his upbringing and cultural influences into his music, describing it as a magical experience that he cherishes deeply.
“Growing up, CLOTHES was one of the most important tools to EXPRESS ourselves in Pitori! “Kota ke Kota Charle”. “Full Sette Lepara”. Being able to Translate how I was raised in the MUSIC and bring these two worlds together, is a blessing that I never take for granted. It’s magical! That’s where you find the sweet spot of ORIGINAL. Dankie Die Sette. FASHION MEETING MUSIC = Iconic greatness AHEAD!”, he expressed.
In the dynamic landscape of Amapiano music, Focalistic has distinguished himself not only for his distinctive sound but also for his keen fashion sense. His ability to seamlessly blend fashion and music has garnered him widespread recognition and admiration from fans worldwide.
Despite his busy schedule, Focalistic continues to make waves with his music. His recent collaboration on “Funk 100” by Shakes & Les, featuring Pabi Cooper, Chicco, Djy Biza, and Yumbs, has been met with enthusiastic reception, further solidifying his status as a trendsetter in the industry.
Focalistic’s journey serves as a testament to the symbiotic relationship between fashion and music. His ability to effortlessly fuse these two worlds has propelled him to iconic status, setting him apart as a true trailblazer in the industry. As he continues to push boundaries and redefine the limits of creativity, Focalistic remains an inspiration to aspiring artists and fashion enthusiasts alike, proving that the intersection of fashion and music is indeed a realm of limitless possibilities.
