In a groundbreaking recognition of South African talent and global impact, Tyla has earned a well-deserved spot on New African magazine’s prestigious annual list of the “100 Most Influential Africans of 2023.” This remarkable achievement signifies not only Tyla’s personal success but also the broader acknowledgment of her contributions to the music industry and the positive influence she has wielded worldwide.
The year 2023 has been a defining chapter in Tyla’s burgeoning career. The young artist has become the first South African to debut on the Billboard Hot 100 in more than five decades, a milestone reminiscent of the iconic Hugh Masekela’s achievements. Tyla’s feat on the global music stage underscores the diversity and richness of South Africa’s musical landscape, proving that the country continues to produce trailblazers who captivate audiences across the world.
Tyla’s impact extends beyond the charts, as she clinched a prestigious Grammy nomination for Best African Music Performance in 2024. This recognition positions her as a prominent figure not only within the African music scene but on the global stage. Furthermore, Tyla earned a coveted nomination for Best New Artist at the 2023 BET Soul Train Awards, solidifying her rapid ascent in the highly competitive music industry.
Central to Tyla’s influence is her chart-topping single, ‘Water,’ celebrated as the “song of the summer.” This infectious track is a testament to Tyla’s ability to seamlessly blend her childhood R&B influences with the vibrant Amapiano beats native to her home country. The result is a musical masterpiece that carries a joyful, uplifting quality, resonating with audiences worldwide.
‘Water’ not only conquered the airwaves but also took over social media platforms. The music video on YouTube has amassed over 80 million views, and the song’s popularity introduced millions around the globe to the Bacardi dance and the Water dance challenge. Tyla’s ability to create not just music but cultural phenomena demonstrates her influence and reach.
Tyla’s achievement as the first South African to debut on the Billboard Hot 100 since Hugh Masekela’s historic feat with ‘Grazing in the Dark’ more than five decades ago is a testament to her exceptional talent and the global appeal of her music. In a rapidly evolving music landscape, Tyla has emerged as a trailblazer, breaking barriers and paving the way for future generations of South African artists.
Tyla’s inclusion in New African magazine’s 100 Most Influential Africans of 2023 list is a celebration of her impact on the global music scene and her role in shaping cultural conversations. As she continues to break new ground and make history, Tyla stands as a beacon of inspiration for aspiring artists and a testament to the vibrant and diverse musical heritage of South Africa on the international stage.
